Piwik PRO & European Financial Bank Case Study: Mapping Customer Journey in the Banking Industry

Learn how a leading bank in the European Union Mapped the Customer Journey Across e-banking and m-banking with Piwik PRO

Find out how Piwik PRO helped European Financial:

  • Merge analytics data from web, mobile, CRM platforms and offline records into a single customer view.
  • Reach secure member areas and transactional areas to get the whole customer journey between e-banking and m-banking.
  • Comply with security and privacy requirements providing on-premises hosting option.
  • Get a clear picture of banks’ customers behavior at all online touchpoints.
  • Overcome data sampling and data limits of Google Analytics (by guaranteeing no data limits nor sampling).
  • Allow banks’ marketing department deploy marketing tags quickly and with minimal technical knowledge.

We will send you an email with a direct link to the ebook (we use Hubspot CRM to do this)

Who uses Piwik PRO?

Individuals, big and small companies, and governments all over the world have already liberated their analytics with Piwik PRO.

  • tmobile
  • wikimedia
  • forbes
  • sharp
  • oxfam
  • Leroy Merlin
  • wurth
  • civicplus
  • lufthansa
  • spotzer