Free comparison of 7 enterprise-ready customer data platforms

Get to know over 50 key differences to determine which platform fits your business needs best: Tealium, Amplitude, Exponea, mapp, Segment, mParticle or Piwik PRO

Compare based on:

General characteristics: The most important characteristics – hosting options, customization, native integrations.

Data collection and processing: Collecting and organizing data – access to raw or historical data, cookie sync, SDK load, data import, real-time collection, and more.

Audiences and profiles: Profile matching, types of attributes, segmentation features, single customer views, ways to explore audiences and more.

Data activation: Types of direct integrations and connectors with ad platforms and other tools, data export, and sending data via webhooks.

Privacy and security: Compliance with international privacy laws, security certifications, managing PII, consent manager and other privacy features.

Customer care: Types of technical support and customer care services, including dedicated support, onboarding and help center guides.

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About the author

Aleksandra Szczepańska

Senior Content Marketer

In her career she has been balancing branding, marketing strategies and content creation. Believes that content is about the experience.

Szymon Grzesiak

Performance Marketing Manager at Piwik PRO

Marketing expert with rich experience in SEO and SEM campaigns. In recent years, his work has focused mainly on B2B lead acquisition. Fan of marketing automation with Hubspot configuration skills. A WordPress webmaster skilled in HTML and CSS.

Brands that trust in Piwik PRO

Public institutions, private companies and enterprises trust us and value our privacy-oriented approach.