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Available On-Premises & Cloud
GDPR & Privacy Compliant
Single Customer View Across Web & Mobile
Piwik PRO provides analytics and custome data platform for banks ensuring they:
Map the whole customer journey
- Understand how your customers use your product and maintain their engagement across touchpoints: e-banking, m-banking and secure member areas.
- Track activity across web and mobile with cross-device attribution. Analyze product performance, user behavior, funnel performance, UX issues and other user activity.
Optimize e-baking & m-banking in-app user experience & engagement
- Learn how your clients interact with your e-banking and m-banking apps & platforms to improve user experience and engagement.
- Take advantage of navigation paths visualizations, types of devices used, in-app payments and other UX realted data. Use the findings to improve the UX of your app & platform or detect potential malicious activities.
Single customer view
- Integrate first-party data from sources from within and outside Piwik PRO to create single customer profiles and advanced audiences.
- Export audiences for use on external ad and marketing platforms.
- Run custom content such as pop-ups and banners for on-site campaigns tailored to each audience.
Piwik PRO Marketing Suite allows us to gather more granular data about website visitors while having full privacy compliance. Piwik PRO’s customer success team ensures our system is fully operational and working at 100% efficiency.OLIVER MICHLER
SENIOR PRODUCT MARKETING MANAGER OPEN-XCHANGE
Piwik PRO has been a pleasure to work with. They’re quick to reply, easy to work with, and get the job done. The analytics in Piwik far surpass our previous solution, and give ourselves and our clients much better insight into our work.
Software Designer, CivicPlus
With Piwik PRO you always get:
Single Customer View
Combine data collected through Piwik PRO Marketing Suite to build highly accurate profiles of your customers and research user behavior patterns on the most granular level. Integrate first-party data from web analytics, your company’s CRM, offline sources (including CSV files), forms, and other sources. Get a complete picture of your customers’ behavior on e-banking, m-banking and secure member areas.
Highest security standards
Meet the security demands of banking industry with full access control audit logs and single sign-on. Configure your infrastructure according to internal security policies and gain full control of who can access the data in your platform. Receive detailed logs of all activity within the platform and manage all your users in a central database.
Full privacy compliance
With Piwik PRO you’ll be able to acquire relevant data from your users and then take action on it without passing any information to a third party. What’s more, you’ll adhere to the most stringent internal security policies and international privacy regulations including: GDPR, HIPAA, Chinese and Russian Internet Laws.
User flow optimization
Find out how your users behave on your website, mobile app and after login pages. Use the information to improve their e-banking experience and optimize the paths visitors take on your website. Discover the most effective paths your customers follow through different channels.
Find out how Piwik PRO can help you with your m-banking analytics, by allowing you to map the customer journey across web, mobile and secure customer areas
Schedule a call to arrange a free one-on-one demo.