In this comparison of Web Analytics Tools we cover the following topics:
- Data Collection Flexibility:
Availability of different tracking mechanisms, hosting methods and custom variables/dimensions.
- Data Ownership & Privacy:
Ownership of your data, compliance with international privacy legislation, data redundancy.
- Data Processing, Connectivity & Openness:
Raw data access, streaming API of various information, and compatibility.
- Reporting Features:
Comparison of reports, metrics and integrations in different web analytics solutions.
- Flexibility, Limits & Customization:
Number of actions, properties and goals along with data storage and white labelling options.
What integrations can you get with the analyzed web analytics software?
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About the Authors
Filip KazmierczakFilip Kaźmierczak Web Analyst & Conversion Rate Optimization Expert specializing in quantitative and qualitative research. Experienced in managing and maintaining analytics and marketing infrastructures while staying up to date with any new web analytics and growth marketing techniques and solutions.
Julian JelinskiConversion Rate Optimization Copy Expert at Piwik PRO specializing in issues of online privacy and security with a long history of working in the online industry. Experienced in content management and content creation.
Who uses Piwik PRO?
Individuals, big and small companies, and governments all over the world have already liberated their analytics with Piwik PRO.