Webinar

The Marketer’s Guide to CDP: 4 real use cases to boost revenue & performance with personalization

Save your spot now

Wednesday, April 23, 2025
10:00 AM – 11:00 AM CEST

Unlock the full potential of personalization with a Customer Data Platform (CDP) to recover lost revenue, prevent churn, and re-engage inactive users. In this webinar, you’ll explore real-world use cases and gain actionable strategies to enhance customer engagement. Plus, participate in a live Q&A to get your pressing questions answered. Can’t make it? Register anyway and we’ll send you the recording after the event.

Turn customer data into actionable personalization

Struggling to personalize marketing efforts while maintaining compliance? Learn how various businesses leverage CDPs to uncover customer insights, increase conversions, and improve retention, all through real use cases.

In this 60-minute deep dive, we’ll cover:

  • Boosting engagement with personalized email sequences
  • Recovering lost revenue through data-driven abandoned cart campaigns
  • Retaining high-value customers using smart segmentation
  • Preventing churn before it happens with predictive insights
  • Re-engaging inactive users via mobile app personalization

You’ll also get an expert-led walkthrough of key CDP features, including audience segmentation, activation strategies, and seamless marketing automation.

Sign up for the webinar today

Speakers

Michał Idziak

Product Evangelist at Piwik PRO

Michał passionately promotes and advocates for the Piwik PRO Analytics Suite, making the platform more accessible. With a background in marketing, he focuses on educational content and user engagement to help businesses maximize their analytics capabilities.

Lars Krarup Olesen

Senior Digital Marketing Manager at Cookie Information

With over seven years of experience in digital marketing, Lars specializes in automating processes and increasing marketing efficiency. As a former Head of Marketing, he brings hands-on knowledge of leveraging tools like Piwik PRO and Cookie Information to drive business growth.

What’s in it for you

See proven CDP strategies 

Learn how to activate customer data for more effective personalization to enhance user engagement, boost conversions, and drive revenue through tailored marketing efforts.

Discover real-world use cases 

See how CDPs help businesses improve onboarding, recover abandoned carts, nurture high-value customers, prevent churn, and re-engage users through mobile apps.

Step-by-step CDP walkthrough 

Watch an expert-led demonstration showcasing key CDP features, including audience segmentation, activation strategies, and marketing automation.

Get expert insights & actionable takeaways 

Gain a clear understanding of how CDPs enable privacy-first personalization and leave with practical steps to optimize your marketing performance.

Sign up for the webinar

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