Webinar
5 Analytics Tweaks to Get More From Your Data
(When Security & Privacy Come First)
Many organizations rely on standard analytics setups — but that often means they’re missing key insights, broken tracking, and lost opportunities. In this webinar, we’ll walk you through 5 simple but powerful improvements you can implement today to upgrade your marketing data and decision-making — with specific guidance for industries like healthcare, insurance, banking, and financial services, where compliance and trust are non-negotiable.
Michał shows 5 overlooked analytics improvements, so you can set up a more reliable analytics foundation — all with practical, real-life examples that work even when you’re operating in a regulated industry handling sensitive personal or financial data.
After this session, you’ll know how to:
- Structure your goals and custom events for better success in your analytics tool
- Avoid common mistakes for UTM tagging
- Segment users by behavior for better funnel insights
- Add business context to your reports with custom dimensions
Get 5 actionable and overlooked web analytics improvements – no developer required – and a clearer understanding of what a good tracking setup really looks like — plus how to keep those improvements relevant in environments where security, trust, cannot be ignored.
Speaker

Michał Idziak
Product Evangelist at Piwik PRO
Michał passionately promotes and advocates for the Piwik PRO Analytics Suite, making the platform more accessible. With a background in marketing, he focuses on educational content and user engagement to help businesses maximize their analytics capabilities.
What’s in it for you
5 analytics improvements you can apply today
Learn how to fix common issues like missing goals, broken campaign tags, and poor segmentation – and start making better data-driven decisions.
Stronger data, better marketing performance
This session is all about doing — simpler changes you can make in under a day to get better marketing data and better business decisions.
Quick fixes, less fluff
Improve the usefulness of your web analytics to drive smarter campaigns, better user journeys, and more conversions.
Watch the webinar
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Brands that trust in Piwik PRO
Public institutions, private companies and enterprises trust us and value our privacy-oriented approach.