Webinar
A practical guide to server-side tagging with Piwik PRO
Thinking about implementing server-side tag management but not sure if it’s the right choice for you? Watch our webinar, during which experts Simo Ahava and Antoni Bartczak have an open discussion about the key concepts and practical uses of server-side tagging. They also dive into how to integrate Piwik PRO with server-side Google Tag Manager (sGTM) and explore how combining these tools can enhance the accuracy and reliability of your data.
Speakers
Simo Ahava
Co-founder at Simmer, Partner at 8-bit-sheep
Simo Ahava is a recognized expert on customizing web analytics and tag management solutions to improve the entire “life cycle” of data collection, processing, and reporting. His main areas of expertise are Google Analytics and Google Tag Manager, and Google has appointed him as a Google Developer Expert in these fields. He is especially interested in communication structures within organizations, as he firmly believes that communication breakdowns are the underlying cause to practically all data-related problems.
Antoni Bartczak
Product Manager at Piwik PRO
Antoni is a Product Manager with prior experience as an Implementation Specialist, which gives him a unique view into how clients use the Piwik PRO Analytics Suite. He has been responsible for creating and optimizing customer tracking plans, ensuring they are effectively implemented. He brings this experience to his current team, helping create solutions such as tracking SDKs for web and mobile, and integrations with third-party tools.
What’s in it for you
Understanding server-side tagging
Get a clear explanation of how server-side tagging works and how it affects your data collection from Simo Ahava, a top expert in the field.
Practical tips on using the method
Learn when it’s worth investing in server-side tagging and when it might be not, based on the experiences of Antoni Bartczak and Simo.
The privacy aspects
Find out how to use server-side tagging to improve privacy compliance and gain better control over how you share user data.
Server-side tagging with Piwik PRO
Learn about the integration of Piwik PRO with sGTM created by Simo Ahava, along with its roadmap, setup, and benefits.
Watch the webinar
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